Mini Whole Foods Sets Opening Date
By Ian MacAllen on Thursday, November 13th, 2025 at 12:46 pm

The new Whole Foods Daily Shop on Grand Street has set an opening date of December 11, 2025, according to new signs posted on the building.
Located in the base of the newer apartment building on the corner of Humbodlt and Grand Street, the Whole Foods has been under construction since earlier this spring.
The 7,888 square foot store will be smaller than the average Whole Foods. According to a company press release, it still featured 350 local products, prepared foods, bakery section, artisanal cheeses, and packaged meats.
The first Daily Shop opened in Manhattan last September serving Lenox Hill. That 9,000 square foot store was set to feature slightly more items with 400 products. Earlier this year, two other Daily Shops opened in Manhattan. The Stuytown location includes a Juice & Java, though at 10,000 square feet is a bit larger than the East Williamsburg location. A Daily Shop that is about half the size is set to open in Hoboken on Washington Avenue later in December.
The address at 774 Grand Street was first demolished in 2014. The spot had been a long time Liberty Department store before the demolition of the one-story building.
In 2016 the new building opened with 65 units of house. The large corner retail space first saw a tenant arrive in 2020 — a salon school — that never opened.
The opening of a Whole Foods, even a pint-sized one may bring some pressure to nearby markets. A Bravo Supermarket across the street from the Whole Foods is a down market grocery, but likely offers some of the mass-produced items not often found in the Whole Foods brand — in a way, making the two stores complimentary to each other.
Other nearby stores like Beyond Natural Market, which is an upscale, glorified bodega, have taken advantage of limited competition in the gentrifying neighborhood. It’s hard to see how Beyond competes with a Whole Foods, which might actually be cheaper and likely will have better quality produce.
In other grocery news, the nearby Ozzie’s Fresh Market, a few blocks down the street may soon become the areas newest apartment building. The newly planned building would be 11 stories and feature 69 units of housing.
Meanwhile, newly opened FoodTown has been showing up in local forums with out of control pricing and is perhaps the most expensive store around. Who would have guessed people would be clamoring for Whole Paycheck to open to help bring prices down. And the forthcoming Lidl, also slightly further down Grand Street, remains under construction.



